Griffith Foods
- Brand Guides • Brand Strategy • Logo • Print
Founded in 1919, and still family owned, Griffith Foods are not only one of the world’s largest food ingredient companies, they are also one of the most caring. The Light, working in partnership with Ketchum Worldwide, helped Griffith Foods visually & strategically migrate from its previous name of Griffith Laboratories, into the new, more vibrant Griffith Foods – the Creative Product Development Partner who helps customers meet the evolving needs & desires of consumers in ways that respect & sustain the planet. By combining the notions of a Hand, a Fork & the World, the logo is specifically designed to bring to life Griffith’s Purpose Statement of ‘Blend Care & Creativity to Nourish the World’.
Griffith Foods
- Brand Guides • Brand Strategy • Logo • Print
Founded in 1919, and still family owned, Griffith Foods are not only one of the world’s largest food ingredient companies, they are also one of the most caring. The Light, working in partnership with Ketchum Worldwide, helped Griffith Foods visually & strategically migrate from its previous name of Griffith Laboratories, into the new, more vibrant Griffith Foods – the Creative Product Development Partner who helps customers meet the evolving needs & desires of consumers in ways that respect & sustain the planet. By combining the notions of a Hand, a Fork & the World, the logo is specifically designed to bring to life Griffith’s Purpose Statement of ‘Blend Care & Creativity to Nourish the World’.
